myFirst Camera 50 

The myFirst Camera 50 is designed to give children the freedom to capture the world with you having to hand over a smartphone. Aimed mainly at kids aged around five to twelve, it blends a simple camera with a few clever digital features for creativity while still keeping things child friendly.

The camera itself feels sturdy and easy to hold, with a lightweight design and rounded edges that make it suitable for smaller hands. It also includes a protective case with thick TPU frame, shock absorption, and scratch resistance as well as a hand strap, and neck lanyard to protect against drops. The large touchscreen display, just under four inches, helps them to frame photos and navigate the menus.

In terms of photography, the Camera 50 offers a 20 megapixel rear camera along with a 16 megapixel front camera for selfies. Video recording is available at 1080p, which is more than good enough for simple family clips. There is also a built-in selfie light with adjustable brightness, which helps brighten up photos taken indoors. It is more than just a point and shoot too, they can learn focus and shutter control, as well as playing with wide angles and macro shots.

Where things get a little more interesting is with the AI features. The camera includes an AI assisted editor that helps children turn their photos and clips into short videos using effects, stickers, drawings, and voice recordings. It can even help organise clips into highlight style videos, allowing them to enjoy a creative project instead of simply taking pictures.

A cute addition is the myDiary feature. Children can record photo or video journal entries that are protected with a pin code, giving them a private digital diary to capture memories and express themselves. Although this is a good reflective practice, not all parents will be comfortable with the idea of secret media content. What should put their minds at ease is that the camera connects to the myFirst Circle app, which allows photos and videos to be shared safely with family members rather than public social media.

It is also reassuring to know that the Camera 50 enhances photos and videos without tracking or collecting personal data and that the AI is focused only on content enhancement. Also no personal data storage or facial recognition is used, meaning your kids content stays secure and private, free from unauthorized access or data breaches.

Storage starts at 16 GB and can be expanded with a microSD card up to 128 GB, giving plenty of room for photos and videos. WiFi connectivity also makes transferring files to other devices fairly straightforward.

The result is a playful little camera that encourages kids to explore photography, storytelling, and creativity without needing access to a phone, complicated digital cameras or unrestricted online platforms. RRP £109

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